THEME, GOALS, AND OBJECTIVES
OVERALL THEME: DYNAMIC: We never stop breaking down the obstacles in our way and finding new paths to make progress for chickens.
Day 1: Evolution - Theme: We constantly adapt to challenges and changes to our environment.
This day is about reflecting and learning from the state of cage-free/ECC in Europe. We will explore how to drive progress based on the past while preventing future mistakes.
- Adaptation: Learn how to apply progress from advanced regions (e.g., West Europe) to different situations to see change occur faster.
- Resilience: Discover how to maintain pressure when threatened and support each other effectively as a group of activists.
Day 2: Enforcement - Theme: We act pre-emptively; when we don’t get what we demand, we don’t give in.
A day dedicated to planning and implementation—less speaking, more activity.
- Accountability: Focus on driving forward corporate accountability.
- Traction: Strategies for gaining ground with new companies and ensuring they are not allowed to backtrack on their commitments.
Day 3: Defiant - Theme: We never stop taking action and we never let them hold us back.
Focusing on persistence regardless of the odds.
- Strategy: Finding new ways to target companies and framing the narrative in our favor.
- Unity: Defining OWA Europe as a lasting force with a true identity to achieve a cage-free Europe.
Summit Goals
- Skill Building: Share, learn, and develop skills for successful corporate campaigning.
- Alignment: Connect across borders to build a long-lasting alliance in Europe.
- Action: Leave equipped with tangible actions for active campaigns and outreach.
Objectives
- Support: Develop mechanisms for cross-continent support while balancing internal goals.
- Innovation: Learn to turn challenges into opportunities for success.
- Accountability: Plan for a future that balances new commitments with strict enforcement.
- Collaboration: See how successful campaigns depend on every member of an organization working together.
- Leadership: Define ourselves as leaders in the long-term animal welfare movement.
- Immediate Impact: Take direct action for chickens and protest against Profi Romania!